XS.com ends LATAM tour with private Medellín event

XS.com wrapped up its Latin America tour with a private event in Medellín for clients, partners and traders. The broker said the tour strengthened its regional presence after awards in Peru, Colombia, Mexico and at Wealth Expo Colombia.

Why it matters: - XS.com used the tour finale to deepen ties with partners and retail traders across Latin America. - The company tied the event to its regional growth story, highlighting execution quality, liquidity, infrastructure and local education. - The private gathering also came as XS.com pushed its IB and partner strategy with a new loyalty program.

What happened: - XS.com closed its LATAM tour with a private event at the InterContinental Medellín Hotel in Colombia. - The event brought together hundreds of local traders for a retail client seminar. - The company also hosted a separate private networking session for regional partners, introducing brokers and financial affiliates. - XS.com said the tour covered Peru, Mexico and Colombia before ending in Medellín.

The details: - The retail seminar featured market analysis and advanced finance strategy workshops led by XS.com market specialists and global team members. - Wael Hammad, XS.com chief commercial officer, said the Medellín event was a way to give back to the regional community that drives the company’s success. - Hammad said the event showcased XS.com’s approach to multi-asset trading and the role of execution efficiency, deep liquidity and advanced infrastructure. - The final event followed XS.com’s win for “Best IB Program” at Wealth Expo Colombia. - XS.com said the award highlighted its operating infrastructure and the recently launched XS Loyalty Program for IBs and partners. - The company said the loyalty program offers more than $1 million in premium incentives per partner, beyond traditional commission structures. - XS.com also participated as a diamond sponsor in Rankia Peru in Lima, where it won “Best CFD Broker.” - At Rankia Colombia in Medellín, XS.com was a diamond sponsor and won “Best Forex Broker.” - At Rankia Mexico in Mexico City, XS.com was a diamond sponsor, showcased its technology and won “Best Investment Platform.”

Between the lines: - The tour looks designed to convert event visibility into longer-term business relationships in a region where broker competition is intense. - The emphasis on education suggests XS.com is positioning itself not just as a trading venue, but as a partner for client development and broker growth. - The award run gives XS.com a marketing hook, but the bigger message is operational: the company is signaling scale, local commitment and partner economics.

What's next: - XS.com is likely to keep building on its Latin America footprint after using the tour to reinforce its brand across multiple Spanish-speaking markets. - The company’s next growth phase appears tied to partner recruitment, trader education and adoption of the XS Loyalty Program. - Further regional events or sponsorships would fit the strategy XS.com outlined in this tour.